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Rewards Affiliates review

Casino Rewards Group's in-house program: 16 casinos on one login and a choice of USD 50 CPA, a 35% wager model or 25-35% tiered revenue share.

In-house program· Reviewed by David Lahner

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The terms

Rewards Affiliates — published affiliate terms
Program typeIn-house program
Platformin-house
OperatorsBlackjack Ballroom, Captain Cooks Casino, Casino Action, Casino Classic, Casino Kingdom, Cosmo Casino, Golden Tiger Casino, Grand Hotel Casino, Grand Mondial Casino, Luxury Casino, Players Palace Casino, Quatro Casino, UK Casino Club, Villento Casino, Yukon Gold Casino, Zodiac Casino
VerticalsCasino
Licensed inUK Gambling Commission (GB)
Commission modelsRev share, CPA
Revenue share25-35% of casino profit, tiered on new purchasing players per month
CPAUSD 50 per new player who deposits USD 100 or more
Sub-affiliate5% of referred webmasters' net commission
Negative carryoverNo
Minimum payoutUSD 200
Payment schedulemonthly, sent by the 7th

A licence tells you where the brands operate, not where the program accepts affiliates.

What the commission works out to

The same scenario runs on every program page so two deals are comparable: 100 referred players producing EUR 12,000 of gross gaming revenue in one month, with 15% taken off for bonus cost and marketing before the share is calculated.

Rewards Affiliates: illustrative month at 25%
Gross gaming revenueEUR 12,000
Bonus and marketing deductions (15%)− EUR 1,800
Net gaming revenueEUR 10,200
Your share at 25%EUR 2,550
Per referred playerEUR 25.50

25% is the entry tier, which is what a new affiliate is signed on. The upper end of the published band needs volume, so the honest planning number for month one is the row above, not the top of the range.

Run these numbers on your own traffic →

The trade-off

What works

  • Three published commission options: USD 50 CPA, a 35% wager model or 25-35% tiered revenue share
  • The tiered revenue share does not carry negative balances from player wins into the next month
  • A published 5% webmaster referral commission on the net commission of affiliates you introduce
  • One login covers the group’s 16 casinos, Zodiac, Yukon Gold, Grand Mondial and Luxury Casino among them

What to watch

  • No transfer under USD 200; a smaller balance waits for the next payment period
  • Switching between the revenue share and wager models needs written approval
  • A CPA account whose referrals are mostly bonus hoppers can be moved to the wager model
  • Large jackpot wins can be held under a 30-day rollover before payment

How to get approved by Rewards Affiliates

Sign up at rewardsaffiliates.com and nominate one of the three commission models on the application: the terms hold you to that choice unless the program agrees a switch in writing. If your audience is mostly bonus hunters, take the revenue share or the wager model, because the program can move a CPA account whose referrals are mostly promotional hoppers. Have a live casino site with real content ready, and read the approval guide before you apply.

What we would do this week

  1. Read the affiliate terms in full on in-house and note the payment schedule and minimum payout before you apply.
  2. Apply with the market you actually publish for named in the form, and ask for the entry rate in writing.
  3. Ask the manager two questions: whether the Rev share or CPA deal is lifetime, and what happens to a month that ends negative.

The full version, with the wording we use in applications: how to get approved by affiliate programs.

Our verdict

Overview

Rewards Affiliates is the in-house affiliate program of the Casino Rewards Group, a family of online casinos that share one loyalty scheme. One affiliate login covers the group’s sixteen live casinos, among them Zodiac Casino, Yukon Gold, Grand Mondial, Luxury Casino, Captain Cooks and Casino Classic. Tracking and reporting run on the program’s own system rather than on a third-party platform.

Commission structure

The agreement asks you to pick one of three models when you join. The CPA option pays a one-off USD 50 for each new player who opens an account and deposits USD 100 or more. The wager model pays 35% of the house margin on every bet a referred player places, win or lose, from a published margin table per game type. The tiered revenue share pays 25% of casino profit for up to ten new purchasing players in a month, 30% for eleven to twenty and 35% from twenty-one; the count resets every month. Casino profit is total loss minus payouts, bonus money and gaming taxes and fees, and total loss is counted across all the group’s casinos combined.

The tiered revenue share “does not carryover negative balances due to player wins”, so one big winner does not put you in negative carryover. Moving between the revenue share and the wager model needs the program’s written consent, although one affiliate may hold a wager account and a revenue-share account side by side.

Sub-affiliate commission

The terms publish a webmaster referral rate: 5% of the net commission earned on players sent by webmasters you refer directly. A referred affiliate earning USD 2,000 in a month adds USD 100 to your statement without touching their own rate. The sub-affiliate calculator runs the same arithmetic across several referred affiliates.

Payment

All amounts are in US dollars and payment is sent by the 7th of each month. No transfer under USD 200 is issued; a smaller balance carries into the next period. Large jackpot wins can be held under a 30-day rollover.

Join Rewards Affiliates

You get the same terms as applying direct; we get a sub-affiliate share from the program.

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Sources

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